Ours is a Story of Joy ...

Joy epitomizes the feelings and emotions we aim to evoke in our consumers when they taste our brands. Joy is positive and uplifting, it is pleasure and satisfaction, it is happiness and well-being, it has enduring depth and purpose.

For over half a century, our Piper has been a symbol of this joy. With his familiar and joyful tune, he guides us toward the very best nourishment. Great ingredients and excellence in baking help create these everyday moments of joy, moments we have shared with a nation and we hope to share for years yet to come.